Today’s students are struggling with high admission costs, a tough job market and poor graduation rates in an education system that’s failing them. Education reform is currently on the table, but while online courses and new software might be a next step, they’re not the transformative force the industry needs. Big Data on the other hand is designed to be personal, predictive and analytical. Not only can it enable higher education schools to address admissions and financial aid, but it can go a long way to making school count for our kids. So in what ways is Big Data being implemented throughout the education ecosystem, and how can we innovate on the whole?